RED CODE FOR THE BEEF

The reality behind the most popular staples

An episode from the series FOOD BUSINESS INVESTIGATIONS

Synopsis

From the meadow to the plate, via the abattoir, the supermarket, and the butcher's shop, beef is a sector that supports and feeds millions of people. Behind the steaks we eat lies an incredible global meat industry.

But today, things are evolving, and some people want to change how we consume and produce meat.

What new practices should be encouraged in this sector? How do they fit into the journey of a piece of meat? And on the other hand, which processes should be reconsidered?