LEGO, THE SECRETS OF THE KING OF THE LITTLE BRICK

The toy that conquered the world

Format: HD

Duration: 40’

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Available version: French

Rights: All Rights | Worldwide

Synopsis

In all shapes and colors, LEGO bricks are enjoyed by young and old alike all over the world. Some enthusiasts even turn these little pieces of plastic into true works of art.

How did the Danish brand, founded in the 1930s, become the world's number one toy company?